Google says adding more AI to its search engine will rejuvenate the internet. Others predict an apocalypse for websites. One thing is clear: this era of online history is closing.
Google disagrees. In fact, the company tells the BBC that AI Overviews have been good for the web, and AI Mode will be no different. Google insists these features send users to “a greater diversity of websites” and the traffic is “higher quality” because people spend more time on the links they click.
However, the company hasn’t provided data to back up these claims.
This is how we know they are lying.
More time per click is such a useless metric for the end user.
Non-AI summary.